Rafael Lumang
As a web designer and developer, I wanted to learn how to optimize my websites and better support my design decisions when meeting clients.
As a slashie, I couldn't figure out how to make sense of everything that I know and am interested in. I have heard about the "sales funnel" so many times before, but it didn't click until this course. Pointing out what task fits into what part of the funnel lead me to the thread that connects all my skills together: web design and development for the bottom, educational copywriting for the middle, and content creation for the top! I'm so excited to use this in my sales pitch as an all-in-one studio that can cover all bases.
I loved the pacing and how we immediately dove into the tech! It was the TLDR of all marketing degrees.
Definitely take the Digital Marketing Course if you're looking to boost your rates! It's one thing to hook clients with beautiful work, but another to sink them in with the data to back it up.
I feel like I've been creating off "vibes", with suspicions of what -might- work and resonate with people for sooooo long. This course allowed me to look back at my past work, not as failures, but as a data set to better instruct how my next creation could be.