Arid Blayne Seeks a Social Media Assistant
Arid Blayne
Seeks a Social Media Assistant
New York, NY
Arid Blayne is the first cooling sleepwear company that’s actually cool. Launched in August 2025, the brand combines state-of-the-art cooling technology with thoughtful design details, resulting in a line of sleepwear that is made to help people sleep better in style. Arielle Cole left her job at an American heritage label to develop Arid Blayne after struggling with night sweats caused by taking an SSRI. After two years of research and development, the line is now available exclusively on AridBlayne.com.
Job Summary
The Social Media Assistant will work closely with the Head of Marketing to execute social strategy specifically on Instagram, Pinterest, and TikTok. This is a part-time, hourly role (approximately 15 hours per week) at a fast-growing new company with seasoned and passionate leadership. The ideal candidate has a flexible schedule and understands the fast pace and quick turnaround of social media work. This role blends creative and strategic thinking–capturing and editing content as well as monitoring performance and trends to shape strategy in real time.
Key Responsibilities
Monitoring/answering DMs and comments, exercising discernment in responses and leveling up important messages to manager
Working with Creative Director and Head of Marketing to define and execute social franchises and creative concepts
Regular reporting on social trends and organic social channel performance
Researching and identifying key influencers for gifting/partnership initiatives and supporting coordination from contracts to performance recaps
Editing and posting content on Instagram and TikTok, following weekly plans approved by Head of Marketing and Creative Director
Adapting brand content for Pinterest, creating boards tied to evergreen and seasonal themes
Skills & Qualifications
Impeccable communication skills and writing capabilities
iPhone photography/video skills and editing proficiency within Edits and CapCut
Social media fluency: must be “very online” and paying attention to trends on Instagram,
TikTok, Pinterest, and larger culture touchpoints
Basic design/layout skills (e.g., Canva, Adobe Creative Suite, Figma) preferred
If this sounds like you, please send your CV and a few relevant examples of your work to hello@aridblayne.com