Ruxwood

 

Why we love
this site

Can a more perfect site exist? I’m not the target audience for a jockstrap lol, but I admire everything about this brand. Explore its elegant grid structure, balanced type and restrained details like the button hover colors — they all come together for a sensual, inclusive experience.

Found by:

Emma Peters

Designed by:

Jussy & Bronze Avery

 
 

PLATFORM:

Squarespace 7.0

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Fonts Used

Neue Montreal by Pangram Pangram
Cardinal by Production Type

Colors Used

Cotton
#f8f8f6

Onyx
#1c1c1c

Tan
#D6CBAF

Sea
#c9cdc3

 
 
Love a short film moment — it envelopes you into the brand’s aura.

Love a short film moment — it envelopes you into the brand’s aura.

 
 
Ruxwood is all about the details, like this tan background overlay when you click on your shopping cart.

Ruxwood is all about the details, like this tan background overlay when you click on your shopping cart.

 
 
 
The typical About page is replaced with a lovely “Ethos” page, featuring this sick gif of the founders.

The typical About page is replaced with a lovely “Ethos” page, featuring this sick gif of the founders.

 
 
 
 
That sticky scroll! Feels artful, editorial AND highly legible.

That sticky scroll! Feels artful, editorial AND highly legible.