Kayte Demont
Founder/ Creative Director of WCKD Collective / Freelance Social Media Manager
Portland, ME
Los Angeles, CA
www.wckdcollective.com
instagram @kaytedemont
instagram @wckdcollective
tiktok @kayte_demont
tiktok @wckdcollective
Q What do you do?
“I’m an artist and community leader with a passion for marketing and photography.”
Q What steps did you take to get to where you are now?
I founded a lifestyle and music blog in 2012 called Mass Musings. I photographed and interviewed artists and musicians about their journeys and hosted events. We would connect brands with their target demographic through free monthly meetups, content creation trips, and artist features. It was what shaped my career and garnered me the experience to be able to now work for other people to craft their brand strategy and content.
Now, I work as a freelance Social Media Manager/ Content Creator and am full-time on my brand WCKD Collective.
Q How do you stand out in your field?
A sense of urgency and lately, they’re lacking professionalism. I believe that those are two things that are paramount to succeeding in business, especially as a freelancer or a startup.
Q What are you working on right now?
Aside from building my brand and client work, I’m helping my partner with a club series called The Cloak Room. Jade is a DJ from Australia and together we created The Cloak Room as a unique event that marries music and fashion styling. Follow @thecloakroom_ on all platforms for more info!
Q What’s your style?
I am the Founder/ Creative Director of WCKD Collective. WCKD is a curated shop of art, vintage + upcycled clothing with a focus on community. I specialize in androgyny and helping people find their unique, personal style. I’ve created a safe space for people who are discovering themselves to explore their gender identity through fashion. As a member of the queer community, it’s super important to me that I use my skills and voice to support others.
@kaytedemont @wckdcollective portfolio
Q Out of all your slashies, which one do you wish you could do more often?
I wish I could paint more! I was a full-time fine artist for a short period when I took a break from photography and it was amazing. Life took me in a different direction and I’m looking forward to the day where I can find a bit more balance between my digital world and my painting world.
My photo portfolio can be seen here.
Q What is frustrating you right now?
Lack of communication in the professional space. There is so much change happening - for the good I believe - but during any movement of change, there is bound to be some tension. I’m looking forward to finding more clients who share the same values as I do across the board.
Q If you could hire someone for $20/hour, what would you have them do to make your day easier?
Run my finances / books!
Q What do you wish you could have told yourself, when, and why?
I wish I had taken different classes in college or realized two years sooner that I actually wanted to be and could be a creative entrepreneur.
Q If you could talk to an expert to gain more insight on something, what would it be about?
I want to talk to anyone and everyone about TikTok these days. I’ve been on it from a personal and brand perspective for a couple of years and I even met my partner on the app! I would love to connect with others who are active in the space and compare notes on what we think the future of TikTok and marketing will look like.
Q What kind of opportunities/projects are you looking for?
Photography, TikTok creation/management, community management, social media management, event hosting, general digital marketing consulting. Specifically with brands that have a clear focus on DEI.
Q Describe your ideal job/client/collaboration.
I would absolutely love to take a crew on a trip to the beach and photograph lifestyle content for a brand. Photo, video, social media campaign, blog post - all of the things! Creating custom content packages around unique trips is something I really enjoy and my clients haven’t gone to the beach with me in a while - anyone interested, send me an email!
Q: What is your rate?
My salary for a full-time position starts at $75k or the equivalent of that hourly. Other than that, it really depends on the scope/ scale of the project.
Q How should someone approach you about working together?
Email is the best address to reach me at - please put a fun subject line so I know you’re not spam! My social media DMs are crazy and overwhelming so I can’t be held responsible for missed messages there.
Q Oh! and… how do you stay creative?
I love to stalk other artists and creatives on the internet. I can’t seem to get enough of consuming content BUT I’m extremely picky about what I like. I also enjoy walking around to local shops and galleries to see what other people are doing.
This member profile was originally published in October 2016, updated December 2019, updated March 2022