Linda Tran

Presentation / Graphic Designer

Toronto, ON Canada

www.lindatran.com
instagram @lindatco
LinkedIn

 

Q What do you do?

I am a Graphic Designer that specializes in Presentation Design.

I help entrepreneurs, business leaders and companies create engaging presentations that attract potential investors and clients. I provide a unique approach when it comes to creating compelling and persuasive storytelling presentations. Whether you need a presentation for a speech, a seminar, or a sales pitch, I can help make it stand out and attract the right audience; saving you time, so you can focus more on your business goals.

Q What steps did you take to get to where you are now?

I have always been a curious creative individual as a young girl. I continued this into College and studied Graphic Design with a major in Branding and a minor in Advertising. I then further my skills by studying Brand Management at a Post Graduate level.

Professionally, I've worked for various Creative Studios as a Graphic Designer and an Art Director, as well as, a Marketing Manager for a few companies.

I found my niche in Presentation Design, by working on a lot of Powerpoint presentations as an in-house designer and I became an expert!

Q How do you stand out in your field?

Although I am a multidisciplinary Graphic Designer, I discovered a niche opportunity as a Presentation Designer and decided to provide these services to business leaders, sales, teams and start-ups who needed to pitch to investors and clients. I've helped small to medium sized business and a few fortune 500 companies.

Having experience both as a Creative Graphic Designer and as a Brand Strategist, I can deliver on the highest quality and offer my expertise from strategy to execution.

Q What are you working on right now?

Currently, I work with professional coaches on their off-site presentations and seminars that they give to their clients. I also work with sales teams from a variety of industries on their marketing presentations to help close deals and attract more customers.

So far in the past year, I've worked with clients from industries such as, cyber security, logistics, universities, industrial engineering, coaches, technology, and entertainment just to name a few.

Q What’s your style?

As a professional Graphic Designer I have to follow existing brand guidelines to my design work. However, if I get a chance to experiment, my style or perspective is to make anything and everything even if it seems boring look upscale and apply a "lifestyle" approach. There are many ways to do this, it's a matter of understanding the client's goals and what they want to achieve. But some buzzwords I like to keep in mind are: minimalism, less is more, white space, hierarchy, focal point, and neutral color palette.

Q Out of all your slashies, which one do you wish you could do more often?

I wish I had more time to improve my writing skills. It would greatly help with my content marketing and social media. I used to lend a hand in this area when I worked in advertising, something I hope to do again in the future!

Q What is frustrating you right now?

My own content marketing and social media marketing is often left at the bottom, since I often find myself busy with client work or admin work. The only time I work on it, is when I have a slow week.

Q If you could hire someone for $20/hour, what would you have them do to make your day easier?

Someone who can plan my Social Media calendar!

Q What do you wish you could have told yourself, when, and why?

Network more early on. The relationships you build will follow you later on and could help you in the future! They certainly have for me in some work situations!

 

Q If you could talk to an expert to gain more insight on something, what would it be about?

1) The art of persuasion

2) Finance & Investing

Q What kind of opportunities/projects are you looking for?

1) Presentations and Pitch decks. I use Adobe and Powerpoint to achieve creative and compelling presentations. Powerpoint continues to be the number one chosen software for presentations in corporate and in business settings, so it's not going anywhere.

2) Branding and Marketing Collateral

3) Squarespace Website Design

Q Describe your ideal job/client/collaboration.

My ideal client is a business leader looking for a pitch deck to present to investors for another round of funding or to attract more clients.

Q What is your rate?

Please contact me for prices, as this will greatly depend on the scope of the project.

Q How should someone approach you about working together?

Fill out the contact form on my website and include as much info as possible about your project and what you’re looking for. 

 
 

Q Oh! and… how do you stay creative?

Webinars, Travel, Explore, Be Curious, Experiment


This member profile was originally published in March 2023