Reagan Bradley
Q What do you do?
“I help professional service providers build powerful personal brands that attract projects aligned with their expertise and interests. ”
My clients chose entrepreneurship to achieve their dream lifestyle but need help positioning their offer and price to escape the grind and achieve ultimate freedom.
Q What steps did you take to get to where you are now?
I stopped selling one-off services, like copywriting, and sell a solution to their challenges instead.
I start with an interview to learn about your goals and determine what you need to get from point A to point B. Then I build your custom branding package that includes everything you need to bridge the gap.
For most clients, this means designing your offer and rebranding your business. You will get effective marketing messages, a modern brand design, and a full website, completely done for you.
My goal is to give service professionals an approachable brand that feels authentic to their personality or company culture.
Q How do you stand out in your field?
Clients like working with me because I'm a brand specialist and marketing generalist. My done-for-you projects set you up with a brand, website, and marketing funnels, so you can grow your email lists and build a relationship with leads. I look at branding holistically, helping you improve the client experience at every touch point in your customer journey instead of just updating the look and feel of your visual brand. Branding is more than what you look like—you're judged based on the experience you provide for customers, which trickles into your copy, user experience, marketing and sales strategies.
Q What are you working on right now?
I write the Optimized for Freedom newsletter for professional service providers who want time-saving strategies to get more from their business. If you want more systems in your business, this is for you.
Subscribe Here
Q What’s your style?
I love working with brands that want help explaining what they do and the value of it in simple terms their audience can understand. I help humanize brands and make them more approachable.
Q Out of all your slashies, which one do you wish you could do more often?
I’ve simplified by business to only provide one offer: branding for professional service providers. This has helped me build repeatable systems that help me get more done for clients in less time, so I can use my spare time to build my business or genuinely enjoy life (I’m big into hiking and snowboarding). If that sounds like something you want for your own business, I can help.
Q What is frustrating you right now?
It’s tough to be original when you’re getting bombarded with best practices on social media. I help my clients build content that shows their an expert without feeling the need to teach people how to do what they’ve spent years learning. Instead of following trends, they sound like trail blazers.
Q If you could hire someone for $20/hour, what would you have them do to make your day easier?
I work with a VA who helps me with administrative tasks that suck up all my free time.
Q What do you wish you could have told yourself, when, and why?
You’re never going to feel like you’ve “made it,” so celebrate small wins along the way.
Q If you could talk to an expert to gain more insight on something, what would it be about?
I’d talk to a sales expert to learn tactics on how to grow my pipeline!
Q What kind of opportunities/projects are you looking for?
People come to me when they feel lost. They know where they need to go but don’t know the fastest path to get there. I give professional service providers a roadmap to achieve their goals. I package their services into a desirable offer that clients actually want.
Then I build their brand, website, and marketing strategy around that offer so that they can confidently sell their services without second-guessing themselves and their worth.
Q Describe your ideal job/client/collaboration.
I work exclusively with professional service providers who want to position their business to achieve their lifestyle goals.
Q What is your rate?
The first step in working together is a Brand Activator, a 2.5 hour interview where I learn about your business, goals and what’s getting in your way. Then I develop a plan to get you from point A to B. That costs $750 CAD.
You can book a session here.
Q How should someone approach you about working together?
Check out my website to see if we’re a good fit and book a call with me from there. :)
Q Who is a creative you admire?
I love any creative with original ideas.
Q Oh! and… how do you stay creative?
Daily writing practice!
This member profile was originally published in January 2023.