Absolut Art seeks Social Media Director

Absolut Art

seeks Social Media Director

USA

Absolut Art are looking for an innovative, forward-thinking, and highly skilled Social Media Director who will be responsible for managing our Owned Global Social Media Channels - channels of conversation that inform, educate and influence others. Aligned and integrated with this responsibility is partnering with the Global Creative Director to manage the US Influencer Marketing channel to leverage these voices to influence the social conversation and drive conversion of new users.  

This role will inspire personal connections between us as a company, our followers and our influencers. It will require confidence, forward thinking, and appropriately taking risk to position Absolut Art as a thought leader and disrupter in the art scene. 

This person is an out-of-the-box thinker, understands Absolut Art’s point of view within the art world, and uses that knowledge to devise smart, engaging, and effective content.  What success looks like: Month over month growth in all social media channels 

Responsibilities:

  • Execute, measure and develop global social media strategy and activities for Absolut Art’s owned channels (predominantly IG and FB. Build and maintain a digital marketing roadmap and content calendar. Develop specific campaigns, strategic partnerships, and collaborations to create and maintain high levels of growth and engagement across channels.

  • Develop, maintain, and manage creative paid social media influencer strategyIdentify relevant influencers for the brand in the USA market and build/manage relations with them, briefing and providing them with the support needed to drive influence for Absolut Art. Work closely with our performance marketing agency on paid posts and ads for FB and IG.

  • Build, encourage, manage, and be an active member in relevant global and local USA communities and forums of art and interior design 

  • Be an expert in all technical aspects of social media and be on top of all new and trending functions that arise.

  • Monitor, analyze and communicate fact-based, data-driven social media and influencer marketing results, trends and conversations. Generate reports and insights in order to track sentiments. 

Absolutart.com is a limited edition print platform helmed by the brand with a 30 year legacy in the arts - having championed artists such as Warhol, Basuiat, Keith Haring, Louise Bourgeois and many more. Recently we have collaborated with Kehinde Wiley, Ai Weiwei, Christopher Wool, Lawrence Weiner, Hank Willis Thomas, Francis Stark, Mona Chalabi, Brigitte Lacombe, Wing Shya, Shantell Martin, Miranda July, The Wu Tang Clan, NADA, Art on Paper, UTA Artist Space, and Metrograph Cinema to name a few.

Jorge Del Pinal