Hospitality Company seeks Social Media Manager
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Hospitality Company seeks Social Media Manager
Los Angeles, Ca
The hospitality company behind The Spare Room (Hollywood), Winsome (Echo Park), and Genghis Cohen (Beverly Grove/Fairfax) is seeking an experienced social media and content manager. This person will manage and execute social media strategies and newsletter content for all three properties.
The ideal candidate is talented and creative, with a key eye for detail. Must have a minimum of 2 years working in social media, with restaurant experience preferred. This position requires a strong writer who has a keen visual eye.
Responsibilities include:
- Build and execute social media strategy through competitive research, benchmarking, messaging and audience identification.
- Generate, edit, publish and share daily content (original text, images, or HTML) that builds meaningful connections and encourages interaction with the community.
- Create and manage monthly newsletter content, distributed via MailChimp.
- Set up and optimize pages within each platform to increase the visibility of restaurant’s social content.
- Create editorial calendars and syndication schedules.
- Continuously update strategy by capturing and analyzing the appropriate social data/metrics, insights and best practices.
Skills and Requirements:
- Experience in social media marketing or as a digital media specialist
- Excellent writing, editing (photo/text), and communication skills
- Social networking experience and social analytics tools knowledge
- Experience with Mail Chimp or similar service
- Basic knowledge of web design, web development, CRO and SEO
- Passion for photography, design, food, and lifestyle