Sasai Jewelry

 

Why we love
this site.

One word: gorgeous. Sasai has such a cool, elevated feel to it because of the custom photography and custom branded font. Also, the intense visual contrast between the large H1 header and teeny nav copy. It all feels cohesive and editorial, across every campaign. The site is so strong, they don’t even need the extra animations — you can’t help but laugh at how beautiful everything is!

Found by:

Jenny Lin,
Squarespace Design Course student

 
 

Platform

Custom

Fonts Used

Graphik by Commercial Type

Colors Used

Pepita
#d2d8c7

Miso
#ede9da

Black
#000000

 
LOVE how the custom logo takes up the full width of the site. Also, notice how small the nav copy is!

LOVE how the custom logo takes up the full width of the site. Also, notice how small the nav copy is!

 
 
Super clean e-comm photography makes everything feel way more $$$ than it is.

Super clean e-comm photography makes everything feel way more $$$ than it is.

 
 
 
Zayum! That smolder! The text overlay!

Zayum! That smolder! The text overlay!

 
 
 
Interesting interchangeable grid to showcase new products. Can totally see how the colors and images could be swapped across campaigns.

Interesting interchangeable grid to showcase new products. Can totally see how the colors and images could be swapped across campaigns.