Zafirah Zulkifli

I wanted to understand social media on a deep level because I think it's the most important channel for marketing and branding!! I really wanted to learn about social strategy, tools, the language (things like metrics and KPIs and sentiment!), reporting, and content creation from an expert. I also LOVE ilovecreatives so I trust everything you guys do!!! As someone who's taken a LOT of courses (ilovecreatives but also others) I can 1000% say that ilovecreatives is the best of the best and I don't ever want to take courses from anyone/anywhere else 

The analytics part of the Social Media Manager Course was so so helpful but was more challenging for someone that's not numerically gifted (compared to the more creative stuff like social concept-ing)!! I learned how important it is to tap into both sides of my brain though and learn to use numbers to support my creative ideas. The strategy part was a game-changer for me because I think not many clients/brands focus on that part. I love knowing about setting goals and KPIs and managing expectations. Joellen's helped me a lot during office hours and with her feedback, so I'm forever grateful for her help!

My favorite thing about the course was getting feedback from Joellen!!! I learn something new every time and it's so great to be able to clarify things with her or ask for her thoughts & opinions. I really enjoy the workshops as well, and I also LOVE the cookie rewards and will be using them to get 1-on-1s with Joellen!

My advice to anyone taking the course is be prepared to rewatch videos because you'll always learn something new every time and it helps make things stick. And prepare your list of questions for office hours so you can get real-time answers.

One good thing that came out of the course is landing a job and several freelance clients!!! I started my career in copywriting and I'm now officially a Social Media Manager in the entertainment industry (which is a dream come true) - I owe it all to the ilovecreatives team honestly.