For Your Reference Seeks An Account Manager

For Your Reference

Seeks An Account Manager (wellness brand)

New York, NY

About For Your Reference (FYR):

If social is the new billboard, brands today must build editorial worlds that drive desire. With a wealth of experience in digital publishing, for the world's top luxury brands, informed by intuitive data-lead strategy. For Your Reference builds award-winning, high-performance content & creative for brands that are best in category.

Job Description:

Do you live and breathe your social feeds? Are you that friend in the group chat pinging memes? Love to build out how a brand talks and acts on social?

As Account Manager at FYR, you’ll play a hands-on role in supporting and managing social media accounts for top beauty, lifestyle, and fashion brands. You’ll work closely with both our teams of creatives and clients to create top-performing content and creative strategy to not only meet, but exceed brand expectations & benchmarks.

Responsibilities:

  • Collaborate with the social teams to create engaging and on-brand content for Instagram and TikTok.

  • Develop content strategies and plans for social media campaigns in alignment with the overall marketing objectives.

  • Generate creative ideas for content that resonate with the target audience and drive user engagement.

  • Produce high-quality visuals, including graphics, images, and videos, using light graphic design skills and video editing software.

  • Conduct research on current social media trends, hashtags, and viral content to ensure content relevancy and stay up to date with industry best practices.

  • Write compelling and concise copy for social media posts, captions, maintaining consistent brand voice and tone.

  • Assist in managing social media accounts, monitoring comments, messages, and user interactions, responding promptly and professionally.

  • Client management, effectively communicating project updates, addressing queries, and managing client expectations.

  • Develop and maintain social media calendars, ensuring timely delivery of content and adherence to publishing schedules.

  • Stay updated with emerging social media platforms, tools, and trends, and provide recommendations.


Qualifications:

  • Experience in women's health and wellness

  • Experience in managing social media platforms, particularly Instagram and TikTok.

  • Strong creative and visual storytelling skills, with the ability to create captivating content.

  • Proficiency in graphic design tools and video editing software.

  • Excellent copywriting and communication skills, with the ability to adapt writing style to different social media platforms.

  • Knowledge of current social media trends, hashtags, and viral content.

  • Strong organizational skills and attention to detail to manage social media calendars and timelines effectively.

  • Ability to work collaboratively in a team environment and handle multiple tasks simultaneously.

  • Experience in client management and the ability to communicate effectively with clients.

  • Flexibility and adaptability to work in a fast-paced and dynamic environment.

  • Creative problem solving & critical thinking

Jorge Del Pinal