Watch me do Paid Ads Reporting

Ceilidh analyzes and creates a weekly report on Paid Ad campaigns for three major platforms: Google, Meta, and TikTok

Timestamps:

00:00:00 Paid media strategies and challenges

00:04:00 Effective advertising on a small budget

00:07:28 Effective ad management strategies

00:10:48 Simplifying your dashboard metrics

00:14:01 Effective strategies for mixed placement campaigns

00:17:33 Navigating fluctuations in low ad spend campaigns

00:20:35 Evaluating ad performance: Handwash Video Success

00:24:05 Optimizing ad performance and budget allocation

00:27:24 Best practices for optimizing ad campaigns on meta

00:30:39 Effective strategies for AB testing in Meta ads

00:34:00 Meta ads performance analysis

00:37:11 Understanding TikTok conversion metrics

00:40:33 Optimizing ad spend: TikTok vs. Meta strategies

00:44:03 Optimizing affordable traffic strategies

00:47:19 Addressing conversion challenges and metrics

00:50:33 Optimizing Google ads: avoiding wasted spend

00:53:53 Optimizing Google ads with negative keywords

00:56:57 Analyzing email campaign performance

01:03:35 Customizing client data reports

01:06:45 Optimizing artist websites for Google image search

01:10:25 Optimizing your website for SEO

01:13:52 Google search optimization and artist visibility