I really enjoyed learning about the overarching marketing funnel. This concept helped me connect the psychological dots of the consumer's voyage. I think it is very valuable to understand different techniques for each phase in a holistic way. I also find tools like the meta ads library and really good emails very useful. Loved our live sessions too! And loved being able to rewatch videos.

Completing this course has given me the practical knowledge I was seeking, and I now feel more confident in my abilities and what I can contribute as a digital marketer. I feel like I gained the most personal insight during the Digital Audit section of the course. It helped me better understand the process and revealed how I can effectively assess and enhance the digital presence of the brand I work for, as well as potential future clients.

I'm currently volunteering at and I just got a freelance marketing project through this org's President (super serendipitously and it was because I had made such an amazing strategy deck!!). So I just wanted to thank you for passing down your wisdom and knowledge and literally changing lives.

The digital audit and strategy sections made me realize how much knowledge and skillset I already have to offer. The toolkit section was the most valuable as I learned a lot of new skills on how to run ads. The resource section has amazing tools to help organize the information, which I was previously confused about how to present effectively.

Ceilidh is an incredible and super experienced instructor, getting insight into her way of working is invaluable. You can take this course with any level of experience; it’s perfect for anyone who’s never opened Google Analytics to someone who works as a digital marketer. It was great to review the foundation pieces and then get granular, insightful info and instructions from someone who’s worked with many high level brands.

The format of the class is one my favorite things. ilovecreatives crushes e-learning so hard that it doesn't feel like e-learning. Being a visual learner I loved getting walked through the nitty gritty. I would never have learned 5% of what I did in this class if I tried to absorb it through blogs/forums or even a traditional class.

This course is so much more practical and realistic compared to the free certificates or the boring big corporate courses. You get to see exactly how an expert analyzes data, builds strategy decks, implements retainers, workflows and templates so that it’s all less overwhelming. Plus, Ceilidh’s POV is from all sides: freelancer, small business owner, employee (both in-house and agency).