Creative Copywriter Course

Creative Copywriter Course / FAQs

Creative Copywriter Course Frequently Asked Questions

👋🏼 Have another question or want us to assess if this course is right for you? Email us at hello@ilovecreatives.com

Why did you make this course?

Because most copywriting courses are out of date. They teach you to write, but not how to think strategically, build a portfolio, or position yourself in a market where AI is now part of every creative workflow.

This is a new version of the Creative Copywriter Course, rebuilt from the ground up based on where the industry actually is right now. It has a full system, from brand audit to campaign development to portfolio packaging. The same sequence working copywriters use on real projects, and it ends with finished work you can use.

Who is this course for?

This course is for people who are already writing, or who know they want to be. Maybe you're a designer, marketer, or strategist who keeps ending up as the person who fixes the words. Maybe you're in a completely different field and writing is just the thing you can't stop coming back to. Maybe you're a working writer who wants to get serious about brand strategy and build a portfolio that gets you hired.

If you've ever thought "I think I'm good at this, but I don't know how to prove it" — this course was built for you.

I want to be a copywriter.

My used book on “How to be a Copywriter” is (surprise!) not that helpful. I'm ready to learn practical skills, build a real foundation, and hopefully not bore myself to tears in the process!

I want to be a freelance writer.

I've always loved writing, but never got paid for it. I'm ready to learn from someone who's actually been there. I just need a starting point and the extra accountability.

I want to get paid to write.

I know I can write… I just need to learn how to turn that into actual work. I’d like to build a portfolio I’m proud of, get it in front of the right people, and actually get paid for it.

I want to make more money as a freelancer.

I have clients. I'm getting work. But I'm tired of doin' the hustle for rates that don't reflect what I actually bring. It's time to raise my rate, and I'd like to feel more confident doing that.

I want to shift gears.

Time to ask my boss to finally use that professional development budget. I want to deepen my skills, boost my value, and have something real to show for it. Growth! Finally!

I want a next-level portfolio.

I want work that commands a higher rate and clients I actually want to work with. I just need someone to show me how to get there. Help!

I want to own my title.

I've been the person who “fixes the words” or makes everything “land”. I just never called myself a copywriter. I'm ready to claim it and have the work to back it up.

I want to work smarter with AI.

I'm not trying to cut corners. But also, I don't want to be replaced! I want a real workflow that sharpens my thinking and improves my output. Not just faster.

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How is this course different from other copywriting courses?

Most copywriting courses teach you to fill templates. This one teaches you to think strategically, which is what actually gets you hired. The whole curriculum is built around campaign development, so you're producing real portfolio work from the beginning, not saving it for the end.

It was created by a team who works with leading brands and agencies, and it's focused on creative advertising and brand strategy. Every section builds toward your portfolio, so by the time you finish, you have a complete case study deck ready to share.

Is there instructor feedback?

Yes there is! The course includes TA review at key points so your work gets real eyes on it from working industry professionals who are either writing copy or hiring it.

What do I need to take this course?

A computer, WiFi, and a Google account. You'll use Google Docs and Google Slides throughout.

I have zero experience with copywriting. Will this be too difficult?

No. You need to be comfortable writing on a basic level, but everything else, brand strategy, campaign thinking, writing for different surfaces, we build from the ground up. The course is structured so that by the time you're doing the harder work, you already have the foundation under you.

What will I actually produce in this course?

A lot! By the end, you'll have three full brand campaigns developed for real brands you choose yourself. That includes verbal identity decks, campaign concepts, copy across different surfaces, and a portfolio case study deck in Google Slides ready to share. Every assignment feeds into your portfolio.

Do I need to come up with my own brand ideas?

You'll choose three real brands at the start of the course: two aspirational brands (think dream clients) and one accessible brand, meaning a real business you could realistically pitch now. We walk you through exactly how to choose. From there, everything you build is grounded in those brands, so your portfolio reflects actual strategic thinking.

What's the AI tools section?

Section 5 is dedicated entirely to AI and how copywriters are actually using it right now. You'll learn how to prompt well, how to use AI for brand audits and feedback, and how to position yourself as a writer who knows how to work with these tools. It's built for the industry you're actually entering.

How do I access this course?

The course is completely online and self-paced. No set class times or cohort start dates. Once you purchase, you'll get immediate access to the course portal. You'll also receive a purchase confirmation email with a direct link to sign in. If you ever have trouble logging in, email us at hello@ilovecreatives.com and we'll get it sorted.

How long will it take to finish the course?

The course content is about 6 hours of video. Each section also comes with self-guided assignments, so budget around 8 hours per section to actually do the work. If you're putting in 10 to 15 hours a week, you can realistically finish in about 4 to 6 weeks. Everything is self-paced, so you can move as fast or slow as you need to.

Can I use this course as professional development for my corporate job?

Yes. If you're in a role where writing is any part of the job, getting better at it makes everything else sharper too. And if your employer offers education reimbursement, we have a letter you can customize to make the ask. Email hello@ilovecreatives.com and we'll send it over.

Will I make more money after taking this course?

That all depends on what you do with it. The whole last section of the course is dedicated to getting the job, whether that's freelance or full-time. You'll learn how compensation actually works, how to price your services, how to handle copy tests and interviews, and how to network and do outreach without it feeling weird. There's also a rate calculator so you can go into any conversation knowing your number. You'll leave with a portfolio, a plan, and the confidence to ask for more. (But you're the one who has to send the pitch.)

Why is this course $$$?

Because it's not just video lessons. You're getting real feedback on your work, rate-setting tools, downloadable resources, and a curriculum built by people who actually work in the industry. Most courses end when the videos do. This one ends when you have a portfolio.

Do you offer a payment plan?

Yes! See payment plan options here.

What is your refund policy?

You can read our course refund policy here.

Student
Testimonials

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Featured

Cassandra Di Iorio

This course enabled me to get creative and find my voice as an aspiring copywriting/freelancer. I learned that I really enjoy using words to captivate an audience and evoke a particular feeling. I feel more confident in my copywriting abilities now, and I am excited to keep growing!

Shania Ambros

My favorite parts of the course were learning the variations of copywriting, their purposes, and having a bit of hand holding in the learning process. The feedback examples spread across the sections and "make your own adventure" mode in the workbook didn't feel like I had to navigate a personal maze. If anything, I didn't feel like I *had* to get comfortable with a platform or style I didn't feel connected to.

Delilah Dawit

My favorite thing about the course is the templates. I really appreciated having something to work off of. It can be daunting to start entirely from scratch.

Sakshi Raikar

Writing the 'About Me' section for my Copywriter Portfolio really helped me think deeper about the kind of copywriter I want to be and the types of projects I want to work on. My favorite thing about the course is drafting up my portfolio! (And the lush UX and UI of the course).

Rebecca Brumberg

So many things to love! I love how the course was structured, and the videos were really fun to watch! I'm glad it was self-paced. I work full-time, so I was able to tackle the videos and exercises at a sustainable pace. (Mostly... I ended up burning the midnight oil sometimes because of how much fun I was having!) It also allowed me to dedicate time to fully absorbing the information and letting the creative process flow. The templates and recorded workshops are amazing. And I LOVE the Discord community! I initially didn't consider it much when I enrolled, but it's wonderful to have access to such an empowering space.

Maanasa Sundara

An unintended benefit of this course was the space it gave me to conquer my perfectionism. Prior to this, I had a lot of shame and fear around my writing, so I appreciated the way the course immediately addressed that aspect of being a writer. I learned how to take a more strategic, unsentimental approach to reading and editing my own work. Not unsentimental to the point of not caring, just to the point where I became objective in my refinement process. I became reassured in my abilities as a writer, while also accepting that I have room to grow.

Claire Tafoya

I feel confident in sharing my portfolio and putting myself out there! I'm someone with zero experience in copywriting, but I really feel like this course gave me a solid foundation.

Ryan Bottitta

My advice to anyone thinking about taking the course is—Do it! The information is concise, valuable and engaging- and nothing ever comes without adequate examples to further assist. Copywriting contains so many elements that may initially seem intimidating, but this course helps lessen that intimidation by providing genuine community, examples and the workbook that really walks with you through everything. This course was fantastic! Everything was 10/10.

Aaliyyah Harris

The process of writing a bio has always been the hardest for me. This course offered insightful questions that challenged me to dig deeper and define what I do, my perspective and what I hope to create. I feel more confident now in my abilities and clear on the direction I want to go in.

Izzy Colón

Throughout this course, I realized that copywriting can be cool and creative. The branding assignment especially sparked my interest in the storytelling component of branding. I also really appreciated Caitland as a TA. She is very dedicated to the course and puts her all into helping her students develop their craft and go after industry opportunities. I don't think I would have gotten all I got out of the course without Caitland's contributions.

Yasmin Qureshi

I've been offered a Digital Marketing Apprenticeship. The Creative Copywriter Course gave me the confidence needed to put myself out there. I'll forever be grateful to Tasha, Caitland, and the ilovecreatives team. You've all helped me get unstuck from a job I've struggled with for twelve years of my life. This is the biggest achievement of my life. Thank you ✨

Stefania Genisio

I enjoyed completing the assignments because they helped me put the course material into context. Tasha and Caitland have been incredibly generous with their constructive feedback and sharing useful resources. One of the highlights was finally being able to create a cohesive portfolio. Learning about other students' experiences on the Discord community is also inspiring and motivating.

Kylie ChanMay 27, 2026

Creative Copywriter Course